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Analyze a company financial performance

BCG Case Interview McKinsey
Recent activity on Feb 28, 2019
2 Answers
1.9 k Views
Anonymous A asked on Feb 28, 2019

Hi all,

While join the interviewer led case interview, the interviewer ask me to analyze the company financial performance, but I really do not know which way is the most "MECE" one to structure my answer. Could you please share with me a framework or most usual way that you often do ?

Thank you so much

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Vlad
Expert
replied on Feb 28, 2019
McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School

Hi,

Agree with Jorrit - you need to know the context of the case. On a very high level, you can look at profits and thus revenues and costs, comparing them:

  • With previous years
  • With competitors

There are tons of metrics to assess the financial performance that you can easily find online. But you should apply them depending on the context

Best

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Jorit
Expert
replied on Feb 28, 2019
First session -50%| Former BCG | Kellogg MBA | 200+ coaching session| Flexible scheduling

Hi,

Without any specific case contest, one could use the profitability framework. Keep in mind that this is a standard framework and should be adjusted based on the case/product/firm.

Also don't forget to compare to competitors and split out in segments.

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