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McKinsey Growth Marketing & Sales Junior Associate – case focus?

I’m preparing for interviews for the Junior Associate role in Growth Marketing & Sales at McKinsey.

  1. What specific case types should I focus on? (e.g., marketing ROI, pricing, customer retention)

  2. Are there examples on Preplounge or any other platform tagged for Marketing & Sales roles?

  3. Can I skip some case types like heavy ops or M&A, or is broad prep still needed?

  4. For a Junior Associate, is the case difficulty lower? Should I expect more foundational questions vs. complex modeling?

Any advice from those who've gone through this process would be greatly appreciated.

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