I am trying to better understand the DACH consulting market for product strategy, product development, and innovation.
Which firms are considered the strongest players in this space, e.g. McKinsey, Roland Berger, Kearney, BCG, Porsche Consulting, or specialized engineering consultancies?
I would be interested in differences regarding project types, client perception, industrial depth, strategy exposure, and career development for someone with an engineering background.
I am not looking for a pure ranking, but for a nuanced view of positioning and differentiation.
