Back to overview
Primed - Premium coaching program by Ian – a business person holding a briefcase walks up a symbolic staircase toward a modern city skyline at sunrise.

Primed - Premium

0.0
0 Reviews
6 1-on-1 Coaching Sessions
Fully tailored and customized
130+ video course included
USD 2,340
Buy now

Why Most Candidates Are Working Hard in the Wrong Direction

Most candidates preparing for consulting interviews are working hard. They're watching videos, reading frameworks, doing cases. The problem isn't effort - it's direction.

I've coached over 1,000 candidates and run 5,000+ coaching sessions. The single biggest pattern I see: candidates spending enormous time on the wrong things, in the wrong order, using the wrong materials. Working with me won't just improve your technique. It will fundamentally change how you approach the problem and stop you wasting time on everything that doesn't move the needle.

95% of my fully committed candidates receive a consulting offer. 67% of candidates with an MBB interview receive an MBB offer.

Those numbers come from one thing: cutting the noise, identifying what you actually need, and teaching you to think - not memorize.

What You Actually Get: The Full CCC Ecosystem

This is not case coaching. It's consulting education. Here's what that means in practice:

Everything is built around you.

There is no template session. In our first session together I identify exactly where you are, what's blocking you, and what will move the needle fastest. Every session after that is designed around what came before. I have a toolkit built over years of teaching - I use different parts of it for different people.

You get the full CCC ecosystem, not just coaching hours.

Alongside your 6 sessions you get:

  • 360° Consulting Recruiting Course - 131 lessons, 26+ hours of content (1 year access) - $270 value
  • 300 document Google Drive repository - $150 value
  • 10 cases based on real case interviews - $100 value
  • 5 BCG Casey Chatbot Simulations - $75 value
  • 10 Real Take-Home Consulting Cases - $100 value
  • Complementary offline Resume and Cover Letter Review (30 min) - $199 value
  • 2 hours offline Q&A support - $798 value
  • Personalized pre-work and post-work after every session

Most candidates tell me the between-session support alone is worth the investment. Your six hours with me become far more than six hours.

I cut the noise.

The consulting prep space is full of bad advice, generic frameworks, and time-wasting resources. Part of what I do is identify what you need to stop doing, which is often the fastest performance unlock available. You'll leave our first session with a sharper, cleaner preparation plan than anything you've built on your own.

I teach you to think like a consultant, not memorize like a student.

Memorizing frameworks doesn’t work. Not because the frameworks are useless, but because interviewers can tell immediately when you're pattern-matching versus actually thinking. I teach you to build truly MECE, tailored frameworks from first principles. To drive a case like a real project. To communicate in a structured way that signals genuine consulting capability. 50% of interviews nowadays are unconventional topics. You cannot memorize your way to success. My methodology ensures you'll know how to handle any case prompt that comes your way.

Six Focused Sessions. From First Assessment to Offer Ready.

Primed Premium is the most complete coaching program available for candidates who want every hour to be with me directly. Six 1:1 sessions cover every dimension of your preparation - from initial diagnosis through final-round strategy - with no peer coach component and no shared attention.

I've coached over 1,000 candidates and run 5,000+ sessions. The 95% success rate comes from identifying exactly what each individual candidate needs and delivering it with precision. In Primed Premium, you get all of that across six fully customized hours.

Six sessions is enough to go from wherever you are to offer ready - if those sessions are right.

Every session is built around you. Every intervention is direct, precise, and personal.

What Your Program Typically Looks Like

Based on our intro call and your specific starting point, target firms, and timeline, the arc below is an illustrative example of how sessions might flow. Your program will look different. I constantly adapt throughout our coaching journey based on your development and what will move the needle most. Everything will be tailored to you.

I evaluate your starting point through direct case work and diagnostic conversation. You leave with a personalized plan, targeted materials, and assigned preparation for Session 2.

The core mindset shift session. I target your structural thinking and case leadership - the two areas that most consistently separate offers from rejections at MBB level.

Targeted work on your specific gaps: math under pressure, exhibit reading, hypothesis-driven communication, structured brainstorming - wherever Session 1 identified your biggest blockers.

I work with you to craft, refine, and own your behavioral stories - building the fit interview capability that MBB firms weight equally with case performance at the final round.

A challenging case designed to expose any remaining gaps, followed by targeted correction. I calibrate you against the standard required to receive an offer.

Resume and cover letter review, firm-specific positioning, and full confidence calibration. You leave knowing exactly what to expect and exactly how to perform.

Beyond the Sessions: $1,692 in Resources, Included Free

6 × 1:1 Coaching Sessions with me (fully customized)

  • 360° Consulting Recruiting Course - 131 lessons, 26+ hours of content (1 year access) - $270 value
  • 300 document Google Drive repository - $150 value
  • 10 cases based on real case interviews - $100 value
  • 5 BCG Casey Chatbot Simulations - $75 value
  • 10 Real Take-Home Consulting Cases - $100 value
  • Complementary offline Resume and Cover Letter Review (30 min) - $199 value
  • 2 hours offline Q&A support - $798 value
  • Personalized pre-work and post-work after every session

Real Candidates. Real Offers. Real Words.

"10 interviews, 10/10 excellent feedback. 2 top companies, 2 offers. After your help during the negotiation process: +one position higher in career track, +50% higher salary and impressive sign-up bonus."
"YOU got me from being just a total mess to being good enough to get these two offers. If anyone I refer to you hesitates to work with you because of the fees, let me know so I can set them straight!"
"Your resources and coaching were immensely helpful and measurably improved my casing ability and even current job performance."
"Having you as my coach made a big difference. Your insights, structure, and especially your videos really helped me level up my approach to cases."
"I've really enjoyed the applications module. Your cover letter mass production method is super streamlined. Your networking advice on hinting at referrals will definitely come in handy — one coffee chat with a BCGer and another with a McKinsey AD Associate."
"I've spent a lot of money on IGotAnOffer, Case Coach, and university casebooks — your video is by far the most logical resource I've used. You have such a unique point of differentiation vs the other products in the market."

Who You're Working With

Ian
Coach
Top US BCG / MBB Coach - 5,000 sessions |Tech, Platinion, Big 4 | 9/9 personal interviews passed | 95% candidate success

I'm Ian Glennon - founder of Custom Case Coach, ex-BCG, NYU Stern MBA.

I passed all 8 consulting interviews I sat and chose BCG. I then spent years figuring out exactly what worked and why - and built Custom Case Coach to give every candidate access to that system, regardless of background or starting point.

I've coached 1,000+ candidates across 95+ countries. I've run consultant trainings for multiple leading consulting firms and run workshops across major universities including NYU Stern, Michigan Ross, Princeton, and Imperial College. I hold a 5.0 rating across 155+ PrepLounge reviews.

I love teaching. That's not a marketing line - it's why I still coach 1:1 after 5,000+ sessions. When a candidate messages me after getting their offer, it never gets old.