You are part of the Strategy & Operations team at Revolut.
Revolut has had significant growth over the past couple of years, with customer base growing 20-30% per year. Our apps have also been highly rated in the various app stores - be it GooglePlay or on the Apple store.
Revolut's current customer strategy is to segment customers based on their subscription tiers/plans.
- Standard: Free
- Plus: $3.99/mth
- Premium: $7.99/mth
- Metal: $14.99/mth
- Ultra: Ultra $55/mth
Key differentiation between the plans are in the pricing and features. Namely, the more expensive tiers like Metal and Ultra have additional features such as personalized and premium card design, free access to lifestyle apps (e.g. Financial Times, Class Pass etc), better FX rates and priority customer support.
It's great that Revolut has been expanding rapidly, but we are starting to see some stresses on our existing operations and processes. One key area of concern is in customer service, our satisfaction scores have started to trend down and call center headcounts and costs have been increasing in recent years, but we are struggling to handle the load of incoming requests and tickets.
You have been tasked to lead a project to solve this problem without ballooning costs.
Revolut Mock Interview: Strategy & Operations
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