SugarGums

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7.5k
Times solved
4.4
700+ Ratings
Beginner
Difficulty

Case Prompt

Your client is a chewing gum manufacturer in the United Kingdom and you’re currently at the airport waiting for your flight. In the time that you have, you’re thinking about how big the annual chewing gum market is in the UK in terms of market value.

Sample Structure

I. Structure

II. Analysis

III. Solution

Further Questions

Which drivers affect the consumption of chewing gum per person?

How would changes to your assumptions affect the market size estimation?

7.5k
Times solved
Beginner
Difficulty
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