Total Revenue calculation.

Question

Why is the CPM (9) divided by 1000 here.

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Expert

Content Creator

replied on Nov 26, 2020

McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

Hi, which case are you referring to?

Expert

Content Creator

replied on Nov 26, 2020

BCG | 100% personal interview success rate (8/8) and 95% candidate success rate | Personalized interview prep

Hi there,

If it makes you feel any beter, I've looked at this for the better part of 10 minutes and also cannot figur eout why it's divided by 1000!

score 4 · Accepted Answer · 2020-11-25T10:08:19+00:00

Best Answer

Expert

Content Creator

replied on Nov 25, 2020

McKinsey / Accenture Alum / Got all BIG3 offers / Harvard Business School

Hi,

I haven't seen the case, but I guess its because CPM is 1 thsd views

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