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Case Study + Project Proposal

Anonymous A asked on Jul 24, 2019 - 3 answers


I have a case study presentation that is to be framed as a project proposal. Given a project proposal is typically written on paper, how do I combine the elements of the two gracefully?


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replied on Jul 24, 2019
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There are mixed approaches for proposals. While MBB provides proposals in pptx form, some boutique consulting companies write in docx form. I suggest you check with the company whether they require pptx or docx, and then you can google to find some samples. If you are stuck, you can PM me and I can provide you with a high-level structure.



replied on Jul 24, 2019
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Nort sure if I completely understand the question. The project proposal is usually a set of slides. If it's a written case study - you can draw the slides on paper. It's it's a take-home exercise, you can do the slides.


Hi Vlad, basically, I was provided a case study with a basic data appendix and was asked to 1) present the case to the interviewer as if they were the client and 2) discuss a project proposal for the client with the interviewer. So it seems to me it is both, and I must combine them in a single presentation. — Anonymous A on Jul 24, 2019

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replied on Jul 26, 2019
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Hi Anonymous,

project proposals are normally prepared with slides in consulting, thus unless otherwise requested you can structure slides including the elements of the proposal. A structure based on slides should allow to both present and discuss the proposal.

A typical proposal includes the following areas:

  • Industry overview
  • Client situation
  • Opportunity offered by the company to solve the problem
  • Project details (timeline, deliverables)
  • Success stories
  • Team profile
  • Fees
  • Final remarks



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