I don't quite get why the sale planning is done and then it's still using the former revenues figure. Many thanks for the answer.
Back to overview
12
Thank you for your answer, Pankaj
Why are gross profit margins calculated using last year's revenues (590 EUR) and not 501.5 EUR?
1
2.0k
Be the first to answer!
Nobody has responded to this question yet.
Top answer
Bain Manager and Ex- Accenture | >5 years of coaching experience | Experienced Interviewer | Personalised coaching
Even if you use the 501.5 EUR number, the answer remains the same. In this case, the % share of sales would need to be updated now considering <5 EUR category doesnt exist anymore.
For example, for category 6-10 EUR, initially it contributed 20% of sales, but now it contributes 23.52% of sales (after removing <5 EUR category). If you multiply 501.5 EUR * 23.52%, you get 118 EUR for 6-10 EUR category. Gross margin for the category doesnt change, as it none of the factors impacting gross margin changed. So assuming the same gross margin of 15% for 6-10EUR category, we get 15%*118 EUR = 17.7 EUR.
I hope this helps. Please do let me know if any further questions.
1 comment
A
Andrea
on Nov 18, 2020
Sign up for free to read all answers.
Sign up for free to read all answers.
Similar Questions
Most Popular Posts
I am expecting interviews at Oliver Wyman for the DACH offices. What type of cases should be my focus and how does the process look like?
12
on Jul 22, 2026
DACH
5
100+
Top answer by
Elvira
Coach
Senior Manager zeb Consulting | Case Interview & Personal Fit Coach | CV Review | Banking & Consulting
5 Answers
100+ Views
+2
Applied to McKinsey ME office, status is "under review" but no Solve invite yet, is this normal?
12
on Jul 22, 2026
Middle East
5
100+
Top answer by
Federico
Coach
Ex-BCG Partner | Interviewer and Career Advisor | Fully tailored approach
5 Answers
100+ Views
+2
Rejected by Bain without a test?
12
on Jul 24, 2026
Global
6
100+
Top answer by
Alessandro
Coach
McKinsey Senior Engagement Manager | Interviewer Lead | 1,000+ real MBB interviews | 2026 Solve, PEI, AI-case specialist
6 Answers
100+ Views
+3
Pivoting from big tech to consulting
12
on Jul 24, 2026
Middle East
7
100+
Top answer by
Alessandro
Coach
McKinsey Senior Engagement Manager | Interviewer Lead | 1,000+ real MBB interviews | 2026 Solve, PEI, AI-case specialist
7 Answers
100+ Views
+4
Issue Tree vs. Action Plan in Case Interview Structure
15
on Jul 25, 2026
Global
7
100+
Top answer by
Alessandro
Coach
McKinsey Senior Engagement Manager | Interviewer Lead | 1,000+ real MBB interviews | 2026 Solve, PEI, AI-case specialist
7 Answers
100+ Views
+4