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Anonymous A
on Nov 17, 2020
Global
Question about

Question to this case

This is kind of a weird case in its calculation. Why does the case focus on calculating the revenue per customer per segment to calculate the gross profit margin if we already have the price per subscription unit sold? 

Basically the gross profit margin would be -> "Price Sub Model 1/2/3 - Variable Cost per Rental * Movies Rent"  

Am I getting this wrongly?

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Ian
Coach
on Nov 17, 2020
Top US BCG / MBB Coach - 5,000 sessions |Tech, Platinion, Big 4 | 9/9 personal interviews passed | 95% candidate success

Hi there,

I'm not sure I entirely follow your question - could you clean it up and articulate a bit more clearly?

To clarify, are you talking about this portion of the case?

Clara
Coach
on Nov 18, 2020
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

TBH, I agree with u ;)

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