In the solution, why are we dividing by “1000 CPM”?
Verabrede dich zum Casen über das Meeting-Board, nimm an Diskussionen in unserem Consulting Q&A teil und finde gleichgesinnte Interview-Partner:innen, um dich auszutauschen und gemeinsam zu üben!
Zurück zur Übersicht
Schreibe die erste Antwort!
Bisher hat niemand auf diese Frage reagiert.
Hi there,
Let's learn 2 lessons here :)
1) CPM = cost per mille. As in, the cost of 1,000 clicks. You divide by 1,000 to get the single click rate
2) Good consultants learn how to figure things out/research on their own. A 2 second google search would have given you the answer here!
CPM: cost per thousand. ;)
When you don't know what a term is, you have to ask. In this case, as Ian points out, you should google.
Doesn't make sense to try to answer a case if you are not understanding the terminology.
