Hi Samantha, many possible segmentations here. I would use a "top-down" approach starting from the population (e.g. 320 Millions) I think the most useful segmentation is the one that allows you... (more)

# All questions tagged market size - Consulting Q&A - PrepLounge.com

Hi, you do that like any other market sizing question. The idea is to find the number of potential customers for the whole market. One way to do it is to look at the number of flights per year. Fi... (more)

Sorry, what's the question exactly?

The way I usually think: if 9k is 6%, then 1% is 1.5k. Hence 100% is 150k. Cheers, Sidi

Regular customers would be those customers who shop in a fixed cycle - basis i.e daily/weekly/monthly. A supermarket offers a wide variety of food and household products, hence a very diverse grou... (more)

Hi, You can calculate it from the demand and supply sides: Demand side: Population of London % of the population that orders food on demand (use the sample of your friends and family)... (more)

Hi, I would also take into account several factors: What about apartment buildings? Why do you think there are only houses? I would calculate the number of buildings taking into account the a... (more)

Hey, In general, I agree with Houman approach, but let me share some additional thoughts on top of it - I believe it would make the estimation even more precise! For the fever part: -you may... (more)