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Go to market strategy structuring

gotomarket Structure
Most recent answer on Jun 30, 2023
The best answer (on May 15, 2023) is from:
Ian
Expert
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Expert
gave the best answer on May 15, 2023
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, Completely agree with Tyrion here. A GTM strategy should not only consider x elements. Period. Because every GTM scenario is going do be different. Does BCG and McKinsey pitch the same GTM to every client? Of ... (read entire answer)
5
Answers
633
Views
48
Total Upvotes
on Jun 30, 2023 on Jun 30, 2023
Last Activity

Gaining Market share of a software

gotomarket
Most recent answer on May 08, 2022
The best answer (on May 08, 2022) is from:
Clara
Expert
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut
Clara
Expert
gave the best answer on May 08, 2022
McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut
Hello! Is this a case that you have been given, and you want help from the community to solve it? I would suggest that you give it a shot, and we can help you from there.  Cheers,  Clara
2
Answers
479
Views
6
Total Upvotes
on May 08, 2022 on May 08, 2022
Last Activity

What some typical frameworks/structure to answer "go to market" strategy?

gotomarket MBB
Most recent answer on Jul 13, 2021
The best answer (on Jul 13, 2021) is from:
Ian
Expert
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Expert
gave the best answer on Jul 13, 2021
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, At it's simplest, you have to determine the following Is the market overall attractive (big, growing, weak competition) Is the market attractive for us (will we beat competition?) Can we pull it off ... (read entire answer)
2
Answers
1.7 k
Views
23
Total Upvotes
on Jul 13, 2021 on Jul 13, 2021
Last Activity

How can a fintech app go international?

Corporate Strategy gotomarket growth strategy launch market entry
Most recent answer on Jul 17, 2020
The best answer (on Jul 17, 2020) is from:
Ian
Expert
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Expert
gave the best answer on Jul 17, 2020
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi PK, Very interesting question. Somewhat classic market entry :) Clarifying questions Where internationally? What is coinbase's objective here? How would they grow (organic or acquire)? Benefits Econom ... (read entire answer)
2
Answers
1.2 k
Views
11
Total Upvotes
on Jul 17, 2020 on Jul 17, 2020
Last Activity

Help needed!- Framework for New Product Intro Strategy

gotomarket issue tree Product introduction Product Manager
Most recent answer on Jul 03, 2020
The best answer (on Jul 03, 2020) is from:
Ian
Expert
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Ian
Expert
gave the best answer on Jul 03, 2020
#1 BCG coach | MBB | Tier 2 | Digital, Tech, Platinion | 100% personal success rate (8/8) | 95% candidate success rate
Hi there, I think it's pretty good. However, you have to remember that it totally changes based on the prompt. What industry are we in? Where are we located? How big are we as a company? Have we done this before? ... (read entire answer)
3
Answers
1.5 k
Views
1
Total Upvotes
on Jul 03, 2020 on Jul 03, 2020
Last Activity
5 results

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