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Digital transformation cases for luxury / retail / FMCG

Digital transformation FMCG Retail

Question edited on Mar 02, 2023

gave the best answer on Mar 02, 2023

Hi there, I'm glad you asked :) https://www.preplounge.com/en/management-consulting-cases/candidate-led-usual-style/intermediate/yodaphone-195 I wrote this based on an actual project I worked on with BCG. Feel free to m ... (read entire answer)

2
Answers

413
Views

11
Total Upvotes

on Mar 02, 2023 on Mar 02, 2023
Last Activity

Power BI vs Tableau Vs Alteryx

Backoffice BCG BCG online case Boston Consulting Group Client and MBB DHL Consulting FMCG McKinsey

Most recent answer on Jan 02, 2022

Hagen

Expert

#1 Bain coach | >95% success rate | interviewer for 8+ years | mentor and coach for 7+ years

Hagen

Expert

gave the best answer on Jan 02, 2022

#1 Bain coach | >95% success rate | interviewer for 8+ years | mentor and coach for 7+ years

Hi there, This is indeed an interesting question which is probably relevant for quite a lot of users, so I am happy to provide my perspective on it: Generally speaking, it really depends on the specific situation. While ... (read entire answer)

5
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3.0 k
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29
Total Upvotes

on Jan 02, 2022 on Jan 02, 2022
Last Activity

market share vs. share of wallet

BCG FMCG Market share McKinsey

Most recent answer on Aug 23, 2021

Adi

Expert

Accenture, Deloitte | Precision Case Prep | Experienced Interviewer & Career Coach | 15 years professional experience

Adi

Expert

gave the best answer on Aug 23, 2021

Accenture, Deloitte | Precision Case Prep | Experienced Interviewer & Career Coach | 15 years professional experience

Share of wallet is simply how much a customer spends on a brand/product/service. So, don't confuse this with market share They are two different concepts. Growing share of wallet is about getting existing customers to s ... (read entire answer)

2
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2.4 k
Views

21
Total Upvotes

on Aug 23, 2021 on Aug 23, 2021
Last Activity

Looking for exciting discussions from the community?

Any good frame for marketing strategy and tactics?

BCG FMCG

Most recent answer on Aug 18, 2021

gave the best answer on Aug 18, 2021

Hi there, It depends on if they mean marketing or advertising! If they mean “how to market”, then I prefer the following structure: Customer - define who the target customer isbased on our product Price - establish pric ... (read entire answer)

1
Answer

653
Views

13
Total Upvotes

on Aug 18, 2021 on Aug 18, 2021
Last Activity

FMCG business case VDO record

business analyst business case business situation FMCG How to prepare Business Case presentation

Most recent answer on May 31, 2020

Clara

Expert

McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

Clara

Expert

gave the best answer on Apr 01, 2020

McKinsey | Awarded professor at Master in Management @ IE | MBA at MIT |+180 students coached | Integrated FIT Guide aut

Hello! Since you ask for examples, look for material from the McKinsey Global Institute on Youtube, it´s fantastic! Cheers, Clara

4
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1.6 k
Views

9
Total Upvotes

on May 31, 2020 on May 31, 2020
Last Activity

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