The step by step approach is by referring to the ratios given.

Travelco/Nice = 0.6

Nice/Travelco = 1.7

Super/Nice = 0.3

Flamingo/Nice = 0.4

Cool/Nice = 0.2

Then, from the x axis, we know Nice + Super + Travelco + Flamingo + Cool = 150.

Just by doing math manipulations, we can obtain Nice = 60; then Travelco is 0.6 X Nice, which is 36. Finally, Travelco market share = 36/150 = 24%.

Btw, may I know where I can get the this full case? I looks interesting. :)

The step by step approach is by referring to the ratios given.

Travelco/Nice = 0.6

Nice/Travelco = 1.7

Super/Nice = 0.3

Flamingo/Nice = 0.4

Cool/Nice = 0.2

Then, from the x axis, we know Nice + Super + Travelco + Flamingo + Cool = 150.

Just by doing math manipulations, we can obtain Nice = 60; then Travelco is 0.6 X Nice, which is 36. Finally, Travelco market share = 36/150 = 24%.

Btw, may I know where I can get the this full case? I looks interesting. :)