Hello, I have had the chance to work for a top strategy boutique in Europe for the past two years. I chose it based on fit mainly and its international portfolio of clients. The boutique is quite specialized in life sciences and the industry. I didn't care about industry specialization at first as I wanted to start generalist and work for clients globally. However, I am reaching the stage where I want to specialize in an industry and thinking about switching. I know the idea of saying "go to MBB because they cover all verticals" is easy but I feel like MBB don't cover all the same verticals. I am highly interested in the media / entertainment / communication sector. I know this is covered by the "TMT" vertical, but most of the time it is highly focused on telco (for example McK is strong in Telco but not so much in media) and/or tech/digital. I am struggling to find a top consulting firms with a specialization in media (think BBC) / entertainment (think walt disney) / communication (think Havas).
1/ Would you know in Europe of a consulting firm with a strong portfolio of clients in those areas?
2/ Should I leave consulting and go into the industry? my gut feeling tells me those companies don't use a lot of consulting firms.
Thanks a lot for reading and for your advice