I cant grasp the meaning and the difference between the two when it comes in market sizing questions
Werde aktiv in unserer Community aus über 448.000 Gleichgesinnten!
Verabrede dich zum Casen über das Meeting-Board, nimm an Diskussionen in unserem Consulting Q&A teil und finde gleichgesinnte Case-Partner, um dich auszutauschen und gemeinsam zu üben!
Market size difference by revenue vs by volume
Übersicht der Antworten
Upvotes
Beste Antwort
- Volume is the number of sold unit, for example the number of passenger cars sold in Europe in the year 2020
- Revenue is the money all participants earned with selling the units, for example the revenue all call manufacturers earned with those cars
The factor that turns volume into revenue is of cource the price, which means you can dissect growth into volume and price growth and deduct interesting strategic questions around them.
War diese Antwort hilfreich?
Hi there,
Let’s say they ask you to estimate the market size for tennis balls in the US.
- Volume: number of tennis balls sold in 1 year
- Revenues: $ amount of the tennis balls sold in 1 year
So 2 is simply the number in 1 times the average price of tennis balls.
Best,
Francesco
War diese Antwort hilfreich?
Hi there,
Volume = # of items
Revenue = $
So, volume = # of apples consumed per year and revenue = dollars of all apples sold
War diese Antwort hilfreich?