Hi!

Completely agree with Guido. I would also add that you can formulate subpoints as hypothesis.

For example if you are having a PE (private equity) case, you should do the following:

1. Make classic structure (market, company, competitors, feasibility of exit)
2. Make subpoints (e.g. in market: size, growth rates, profitability, segmentation, etc)
3. Present your 1st level Hypothesis:

• - "In order to understand whether we should invest in Company A, I would like to look at: Market attractiveness, Company Attractiveness, Competition Intensity, Feasibility of exit"

1. Present the main 2nd level Hypothesis:

• "In the market I would like to make sure that the market is big enough and growing;
• In the company I would like to find additional opportunities for growth;
• In competition I would like to check that the market is fragmented enough;
• Finally i would like to check if we have potential buyers and can achieve desired exit multiples"

Good luck!