Hi all,
Will Deloitte Customer and Marketing Consulting ask the normal strategy case interview or will they have case interviews more towards customer and marketing? If yes, what are those cases like and what type of framework are normally used?
Hi all,
Will Deloitte Customer and Marketing Consulting ask the normal strategy case interview or will they have case interviews more towards customer and marketing? If yes, what are those cases like and what type of framework are normally used?
Hi,
The interviews are less structured and you should expect anything.
The overall approaches should be the same, but I recommend brushing up the key concepts important in marketing:
1) Analyzing the situation
2) Developing the marketing strategy
Product
Place
Pricing
Promotion
Best!
It depends on the interviewer. If she's a former MBB/tier2 consultants it's likely she's going to assess you with a standard business case. Otherwise, a marketing case will be more likely.
Best,
Antonello